Empire
June 30, 2025

Macro Updates, Industry Narratives & Big Tech Coming For Crypto | PERMISSIONLESS IV Recap Bonus Ep.

In this live recap from Permissionless IV, the Blockworks podcasting crew dissects the crypto market's evolving narratives, from the explosion of corporate Bitcoin treasuries to the macro-economic headwinds facing altcoins.

The Corporate Treasury Gold Rush

  • “The treasury companies are the new tokens... you get access to the largest user distribution portals in the world, the NASDAQ. They have hundreds of millions of users, so they don't need to go out and get users. This is the hack here.”
  • The MicroStrategy playbook of acquiring Bitcoin on a corporate balance sheet is going global. This strategy exploits market inefficiencies, like in Japan where Metaplanet stock offers a tax-advantaged and accessible alternative to direct Bitcoin ownership.
  • Panelists believe this trend is just getting started, viewing these publicly-traded, Bitcoin-holding companies as "the new tokens" that leverage the massive distribution of traditional stock exchanges.

Big Tech Is Coming for DeFi's Lunch

  • “You all spent years building out open-source tech just for Robin Hood to come in and use it to take all your business away.”
  • Big Tech’s move into crypto is no longer a marketing gimmick. Firms like Robinhood and Stripe are drawn by the sector's ridiculously high fees (1-2% on trades), a margin unheard of in TradFi.
  • This presents an existential threat to native DeFi apps. Big Tech can leverage crypto’s open-source rails while providing the superior UX and distribution that crypto has struggled with, forcing a reckoning on whether many DeFi projects succeeded on technological merit or mere regulatory arbitrage.

The Macro Bear Case for Altcoins

  • “This rebalancing is not happening into on-chain tokens. You know, these are boomers. It's rebalancing into stocks... There's just no mechanical move towards that into altcoins.”
  • Despite massive government fiscal deficits, a direct capital injection into the crypto ecosystem isn't happening. New money is flowing into money market funds, and the subsequent rebalancing from that older demographic is fueling traditional equities, not altcoins.
  • The old "free lunch" meta of buying new L1 tokens for a guaranteed return is over. The market has matured, with capital concentrating in a few key assets (Bitcoin, SOL) and protocols with demonstrable business models, leaving most of the altcoin market on the sidelines.

Key Takeaways:

  • The crypto landscape is undergoing a significant maturation. The easy-money playbooks of the past are obsolete, replaced by more sophisticated financial strategies and the looming presence of traditional finance.
  • Equity is the new token. The most potent way to gain crypto exposure is shifting from on-chain tokens to owning the stock of companies that hold crypto, using TradFi rails for unmatched distribution.
  • DeFi's moat is evaporating. Native crypto protocols must now compete on user experience and genuine utility as Big Tech co-opts their open-source technology, backed by massive user bases and regulatory know-how.
  • Don't count on the money printer for your altcoins. Macro-level liquidity is not mechanically flowing down the risk curve into on-chain assets. The capital flows from fiscal expansion are primarily benefiting traditional equities, creating a major headwind for the broader altcoin market.

For further insights and detailed discussions, watch the full podcast: Link

This episode reveals how crypto is adopting traditional finance structures, from corporate treasury acquisitions to IPOs, signaling a major shift where established players and macro forces are beginning to dictate the market's next phase.

The Rise of Corporate Treasury and Token Acquisition Companies

  • The discussion kicks off with a key trend from Permissionless IV: the proliferation of token acquisition companies. Felix, known for his macro analysis on Forward Guidance, notes that this model, pioneered by MicroStrategy, is rapidly being replicated across the crypto space.
  • These companies use debt issuance vehicles, like convertible debt, to acquire crypto assets for their balance sheets. This strategy unlocks access to debt markets, a different investor base than traditional equity investors.
  • Felix expresses cautious optimism, highlighting the innovation in finance but also warning about inherent risks. “There's no such thing as a free lunch in finance,” he states, reminding investors to remain conscious of the risks even when a strategy appears highly profitable in the short term.
  • The panel agrees this trend is just beginning, with significant room for growth as more companies look to replicate the model.

Bitcoin's Renewed Prominence and Market Inefficiencies

  • Rizzo, from Supply Shock, emphasizes Bitcoin's strong representation at the conference, a notable shift from previous years. He connects this to the token acquisition trend, framing these entities as "Bitcoin treasuries."
  • Rizzo argues that the token acquisition model is far from peaking, predicting it will become "100 times larger." He points to global market inefficiencies as the primary driver.
  • He uses the example of Metaplanet, a Japanese company executing the MicroStrategy playbook. Metaplanet's stock benefits from a weak yen, the absence of Bitcoin ETFs in Japan, and a significant tax advantage for holding the stock versus self-custodying Bitcoin (10% vs. 50% tax).
  • Strategic Implication: Investors should look for similar "natural market asymmetries" in other capital markets (e.g., Africa, Europe, Indonesia), as these create powerful incentives for companies to adopt this strategy and acquire thousands of Bitcoin.

A "Golden Age" of Novelty and Future M&A

  • The panel discusses the recent wave of new, interesting market dynamics, suggesting this period might be a "golden age" for crypto content and analysis before trends become oversaturated.
  • Beyond treasury vehicles, the conversation points to a coming wave of mergers and acquisitions (M&A) and Initial Public Offerings (IPOs).
  • Stripe's recent acquisitions of Bridge and Privy are cited as examples of big tech firms moving into the crypto space.
  • Following Circle's IPO, the panel anticipates more companies will follow suit, potentially leading to a return of SPACs (Special Purpose Acquisition Companies)—blank-check companies that raise capital to acquire an existing firm.
  • Actionable Insight: The success of Circle's public offering and Stripe's M&A activity are leading indicators. Investors should monitor for an increase in M&A deals and IPO filings as traditional tech and finance firms look to acquire crypto infrastructure and user bases.

Shifting Narratives: Prediction Markets, CLOBs, and Fund Boredom

  • Danny and Mkachio, the "trench guys" from Blockworks Research, shift the focus to on-chain narratives. They observe that when one model succeeds, the market quickly produces countless imitations.
  • Current hot narratives include prediction markets (like Polymarket), launchpads (like Pump.fun), and CLOBs (Central Limit Order Books), a traditional exchange model being implemented on-chain by protocols like Hyperliquid.
  • Despite these pockets of activity, Mkachio notes that many fund allocators are "kind of bored," focusing primarily on a few large assets like Bitcoin and Solana. This contrasts with previous cycles where capital was spread across a wider, more experimental range of assets.
  • The old playbook of buying the native token of a new L1 (Layer 1 blockchain) and its top DEX is no longer a reliable strategy for returns. This has led to a more serious, fundamentals-driven approach to DeFi.

The Macro-Crypto Collision: Debt, Deficits, and Stablecoins

  • Felix brings his macro expertise to the forefront, connecting global fiscal policy to the crypto market. He highlights the critical question of who will finance soaring government debt.
  • The U.S. is running a fiscal deficit of 7% of GDP, with potential to rise to 8%. Other NATO countries are also increasing spending, creating a global need for debt buyers.
  • This context makes stablecoins a critical piece of the puzzle. Felix argues the push for legislation like the Genius Act is partly driven by the need to bring more U.S. Treasury buyers into the market. The Genius Act, if passed, would regulate stablecoins and potentially restrict them from passing interest on to holders.
  • This creates an "absurdly profitable" business model for issuers like Circle, who would earn yield on their Treasury reserves without having to pass it on, effectively giving them a 100% net interest margin.
  • However, this advantage is likely temporary. Rizzo questions how a company like Circle can compete long-term when major banks like Bank of America can launch their own stablecoins with instant, massive distribution to their existing customer base.

Why Macro Liquidity Isn't Flowing to Altcoins

  • The panel explores why a high-debt, high-liquidity macro environment isn't translating into a bull market for most altcoins.
  • Felix explains that the current economic environment is unique. High debt-to-GDP levels, combined with households and corporations having locked in low-rate, long-term debt, means rising interest rates don't slow the economy as expected.
  • Instead, rising rates generate more interest income for asset holders (boomers with money market funds), which is then rebalanced into equities, not on-chain crypto assets. "This is why equities just keep grinding up higher and higher," Felix explains.
  • Strategic Implication: There is no direct mechanical link between current macro liquidity and altcoin valuations. Capital flows are primarily directed toward equities and equity-like crypto instruments (Bitcoin ETFs, treasury companies), leaving most on-chain tokens disconnected from this trend.

Big Tech is Coming for Crypto's Lunch

  • The discussion turns to the tangible entry of major tech and finance firms like Robinhood and Stripe into the crypto space. The panel agrees this trend is real and poses a significant challenge to crypto-native applications.
  • Danny notes that firms like Robinhood see the immense profitability in crypto trading, where users are willing to pay high fees (1-3%) on transactions, a margin unheard of in traditional finance.
  • Mkachio expresses a more cautionary view, referencing a tweet that crypto "built all of this open source tech now we're open just going to come in and eat our lunch." He argues that DeFi developers should be nervous, as they cannot compete with the user experience (UX) and distribution of these large firms.
  • This trend forces a reckoning: many crypto applications may discover their success was due to regulatory arbitrage rather than superior technology.

A Crisis of Ethos: Decentralization vs. Centralization

  • The encroachment of big tech raises a fundamental question: if crypto rails are ultimately controlled by centralized legacy firms with no privacy guarantees, does that represent a failure of the industry's original vision?
  • Rizzo provides a pragmatic take: "The nature of decentralized solutions always compete with centralized solutions... if the user experience is going to be better and the product is better people are going to use the centralized service."
  • Felix adds a historical perspective, urging the crypto industry to study financial history to avoid repeating past mistakes. He cites his friend Austin Campbell: "I've never seen anything in crypto that I've already seen a French quant blow up in TradFi before."
  • The consensus is that the ethos of pure decentralization is giving way to hybrid models. Teams are realizing that blending centralized components for user experience with trustless elements for security can create a better end product.

Reflections on Past Predictions

  • Misses:
    • Rizzo: Overly optimistic on the short-term traction of Bitcoin L2s.
    • Danny: Believed AI agents would be a major trend, but they failed to gain significant traction.
    • Danny & Mkachio: Incorrectly predicted the U.S. election would be the "forever top" for prediction markets, which have continued to grow.
  • Hits & Lessons:
    • Danny: Correctly identified the staying power of meme coins, which many dismissed as ephemeral.
    • Felix: Learned to be wary of "imminent recession" calls and to focus on first-principle drivers like fiscal deficits, which have kept the economy growing above trend.

Conclusion

This discussion highlights crypto's maturation into a market defined by traditional financial structures and macro forces. Investors and researchers must now analyze crypto assets through a dual lens: their on-chain utility and their appeal to legacy capital markets, where the next major wave of value accrual may occur.

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