Steady Lads Podcast
July 19, 2025

Market Melt-Up! Pump ICO! w/ Alex Good & Santiago Santos

Crypto OGs Alex Good and Santiago Santos join the Steady Lads to dissect the market’s euphoric melt-up. They explore the macro drivers, the coming AI-fueled social contract shift, and the playbook for navigating a cycle defined by political reflexivity and retail frenzy.

The Fiscal Dominance Melt-Up

  • "It really does smell like higher than lower. For those of us that have been in the markets for many years, there's too much momentum right now. The rate of increase can't be slowed down that fast where we just suddenly collapse."
  • "My macro take in general is that things are melting up after the Trump bill... We are in a period of fiscal dominance. The amount of money coming in from the government is ridiculous."
  • The current market surge is driven by fiscal dominance (e.g., massive government spending and tax cuts), not supportive monetary policy from the Fed. This creates an environment ripe for a market "melt-up" followed by a steep correction.
  • The playbook for many investors is shifting. One host plans to DCA out 5% of everything daily once Ethereum hits all-time highs to avoid "round-tripping" gains a second time.

AI, Addiction, and The New Social Contract

  • "People are engaging with ChatGPT... deeply, emotionally... for normative statements about how to live your life. And that's the typical use case."
  • Alex Good argues AI's most profound impact is not on productivity but on creating a new "social contract." People are increasingly turning to AI for emotional connection and life advice, outsourcing normative judgments to a non-human intelligence.
  • The economic model to fund AI’s massive capex will likely be addictive, cash-flow-positive products like hyper-personalized ads, video games, and pornography, which may ultimately decrease societal productivity.
  • A "productivity paradox" is emerging. Salesforce reports 40% of its code is AI-written, yet its net cash flow from operations is only up 6%, questioning AI's real-world impact on corporate efficiency.

The Investor’s Playbook: Political Coins & Treasury Traps

  • "I still like the whole... political reflexivity element... a lot of the coins which were hated in the previous administration, whether that be XRP, Hedera, or XLM... people forgot about them... and that's an interesting basket of coins."
  • The "political reflexivity" trade favors coins hated by the previous administration (XRP, XLM), which possess older, established demographics and stand to benefit from a deregulatory environment. This narrative may outperform technically superior projects in the short term.
  • The Pump.fun ICO demonstrated the power of retail attention and market-neutral arbitrage. Large funds that bought in with nine-figure checks were seen taking 50% profits within a week, creating massive sell pressure that the market must absorb.
  • Crypto treasury companies are described as a "game of musical chairs." They operate as attention arbitrage vehicles, but when the music stops, the unwinding could be nasty and trigger a systemic, fear-driven spiral.

Key Takeaways:

  • This cycle is defined by a strange brew of fiscal excess, political theater, and raw retail speculation. While the market "smells like higher," the underlying drivers are not sustainable long-term, demanding a clear-eyed strategy that balances riding the momentum with preparing for the inevitable correction.
  • Fiscal, Not Fed: This melt-up is fueled by government spending, not central bank easing. Expect momentum to push assets higher before a sharp, painful correction. Have your exit plan ready.
  • Trade the Politics: The cleanest narrative trade isn’t just Bitcoin; it’s politically reflexive “hated” coins (like XRP) that benefit from deregulation and have built-in, retail-heavy communities.
  • Beware the Treasury Trap: Publicly traded crypto treasury companies are an attention game designed to prey on retail liquidity. While you can dance while the music plays, know that the exit door is small.

For further insights and detailed discussions, watch the full podcast: Link

This episode unpacks the market's explosive melt-up, dissecting the Pump ICO's chaotic launch and exploring how AI and crypto are reshaping social contracts and investment strategies.

The Ethereum Resurgence and Market Melt-Up

The discussion opens with the hosts analyzing the recent market insanity, focusing on Ethereum's significant outperformance against a flat Bitcoin. Justin, the show's resident "ETH guy," celebrates the 21% weekly gain as a vindication after years of skepticism. He outlines a personal exit strategy: once Ethereum hits a new all-time high, he plans to sell 5% of his holdings daily to avoid round-tripping his gains again.

The hosts debate whether "we're back," noting the powerful momentum and Tom Lee's 10k ETH prediction. The narrative has shifted, with Ethereum now being framed as the "Wall Street token" and Solana as the "Silicon Valley token," a stark contrast to previous analogies.

  • Key Stat: Ethereum is up 21% on the week, while Bitcoin remains flat.
  • Strategic Implication: The current market momentum, described as smelling "like higher than lower," suggests that while a major correction is inevitable, the immediate trend is upward. Investors should be prepared for significant volatility following this acceleration phase.

Macroeconomic Drivers: Fiscal Dominance and The Offramp Dilemma

The conversation shifts to the macroeconomic forces fueling the rally. The hosts identify the recent Trump-backed bill as a pivotal moment, injecting massive fiscal stimulus into the economy despite a non-supportive monetary policy from the Fed. This period is defined by "fiscal dominance," where government spending, including corporate tax cuts, overrides monetary tightening.

When considering an "offramp" for crypto profits, the hosts debate the best assets to rotate into. While gold is considered, Bitcoin is seen as having inevitable upside. A key development mentioned is Trump's consideration of an executive order to allow gold and crypto into retirement accounts, raising questions about which crypto assets (like XRP) might be included.

  • Speaker Perspective: The hosts express a shared sentiment that traditional safe havens are complex. Gold has been flat after a run-up, and while Bitcoin is a strong contender, the question of what to buy after taking crypto profits remains a central challenge for investors.

Guest: Alex Good on AI, Social Contracts, and Crypto's New Paradigm

Alex Good joins to provide a deep, philosophical analysis of the current market and its intersection with AI and societal change. He connects the dots between fiscal policy, technological disruption, and the shifting social contract.

XRP's Surprising Role in the New Financial Order

Alex argues that XRP is uniquely positioned as a retirement asset due to its older demographic and strong brand recognition, particularly in regions like Korea. He notes the high trading volume of the 2x XRP ETF ($150 million) as evidence of this latent appetite.

  • Quote: "The meme in Korea... is listen to your mom because the idea is that your mom bought XRP in 2017 and she's been telling you that you need to buy it for the last eight years and now she's finally right."

The Super Bubble and the Collapse of Meritocracy

Alex introduces his thesis on the "super bubble," where the illusion of meritocracy is shattered by continuous government bailouts of the financial system. He argues this has led to a widespread lack of faith in society, creating a vacuum that new systems—either authoritarian like China's or potentially decentralized—will fill.

AI's Emotional Grip and the Productivity Paradox

Alex posits that AI's primary adoption driver is not productivity but deep emotional and normative engagement. Users, especially the younger demographic, turn to AI for life advice, creating a quasi-spiritual relationship. He argues that the most profitable AI applications will be addictive products like personalized advertising, video games, and pornography, which may ultimately decrease, not increase, aggregate productivity.

  • Key Example: Alex points to Salesforce, where 40% of code is written by AI, yet net cash flow from operations only grew 6% year-over-year, questioning the real-world productivity gains.

The Unfunded Fiscal Transfer: Deconstructing Economic Growth

Alex views the modern economy as a "giant unfunded fiscal transfer" from the currency reserve to the ultra-rich, who are not increasing productivity but manufacturing cash flow through proximity to the Federal Reserve. He notes that even taxing corporations at 1960s levels would only cover half the current deficit while destroying all net income growth since 2005. This dynamic fuels asset price inflation and deepens inequality.

Investment Strategy: Political Reflexivity and Institutional Coins

Alex’s investment thesis centers on "political reflexivity." He believes coins that were disfavored under the previous administration (XRP, HBAR, XLM) are now positioned to thrive under a pro-crypto Trump administration focused on financial deregulation. He suggests these "institutional coins" may offer better returns than Bitcoin in the short term, as Bitcoin is better positioned for a post-meltdown scenario.

Meme Coins and the Inheritance Economy

Alex offers a nuanced take on meme coins, linking their rise to the "inheritance economy," where 10% of GDP is now inherited wealth. He suggests that speculative markets are fueled less by people gambling to enter the upper class and more by the children of the upper class gambling their inheritance, providing a steady stream of capital into high-risk assets.

The Future of Crypto x AI: Three Key Verticals

Alex Good outlines three critical areas where crypto and AI will converge, offering significant opportunities for investors and researchers.

  1. AI-Backed Stablecoins: With GPU expenditures now tax-deductible under the new bill, Alex foresees a surge in venture money financing GPU farms. Crypto, particularly stablecoins, offers an ideal on-chain mechanism to structure these deals, with the GPUs themselves acting as the real-world asset (RWA) backing.
  2. AI-Powered Proof of Work: Alex highlights the potential to secure blockchains using AI calculations instead of traditional hashing. He references Proof of Logits, a concept developed by his brother, which uses AI inference to mine and validate blocks. This represents a direct fusion of AI's computational power with blockchain security.
  3. AI for DAO Governance: Alex argues that AI can solve the notorious governance problems in DAOs (Decentralized Autonomous Organizations), which are member-owned communities often plagued by inefficient or centralized decision-making. By using the mathematical properties of large language models to achieve mode collapse (a state where models converge on a single, objective output), DAOs can make deterministic, verifiable, and auditable decisions about resource allocation and validator selection.
  • Actionable Insight: Researchers and investors should closely monitor protocols developing AI-driven governance. This technology could unlock enormous value by solving the core administrative and political bottlenecks that currently hinder many decentralized projects, especially those with large foundations.

Guest: Santiago Santos on Market Flows and Asset Selection

Santiago Santos joins to offer a pragmatic, flows-driven perspective on the market, emphasizing simplicity over complex narratives.

Don't Overthink the Pump: A Flows-Based Market View

Santiago argues that the current market rally is straightforward: it's a "levered NASDAQ" fueled by massive liquidity (M2 supply). He cautions against over-intellectualizing short-term moves, suggesting that as long as traditional markets are at all-time highs, crypto will continue to benefit as investors move further out on the risk spectrum.

  • Quote: "We can overintellectualize why these things are pumping and then someone pulls up the M2 chart and says this flows. Like don't overthink it. This is a levered NASDAQ. Call it a day."

The Venture Capitalist's Dilemma: Underperforming Bitcoin

Santiago questions how many crypto venture funds actually outperform Bitcoin, despite their access to early-stage deals. He notes the immense pressure on fund managers to generate returns in a cycle where performance has been highly concentrated in a few assets (Bitcoin, Solana, etc.), leading many to feel "underwater."

The Solana vs. Ethereum Thesis Revisited

Santiago reaffirms his thesis that Solana is undervalued relative to Ethereum, with its market cap at roughly one-fourth of Ethereum's. He believes this ratio will continue to climb unless Solana fails to deliver on key infrastructure like Fire Dancer. He also notes that the rise of Ethereum L2s for institutional use doesn't diminish the Solana thesis but rather expands the overall pie.

Deconstructing the Pump.fun ICO

The discussion turns to the highly anticipated Pump.fun ICO, a unique event where a billion-plus dollar raise went liquid on day one. The hosts analyze the chaotic market dynamics, including the massive open interest on Hyperliquid and the behavior of large investors.

  • Key Dynamic: Many large funds that received allocations in the $1.3 billion raise began selling almost immediately, capturing a 25-50% premium in a week. This profit-taking created significant sell pressure.
  • Strategic Analysis: The token's performance now hinges on the team's ability to execute buybacks consistently and build trust. Unlike Hyperliquid's airdrop-driven community, Pump's challenge is that most major investors are already in, creating a different set of expectations and pressures.

The Rise of Treasury Companies: A Ticking Time Bomb?

The hosts dissect the trend of "Sailor copycats"—publicly traded companies holding crypto on their balance sheets. Santiago expresses strong skepticism, warning that while MicroStrategy is a sophisticated operator, most copycats are not.

  • Core Risk: These companies trade at a premium to their net asset value (NAV), creating a fragile dynamic. They can issue shares when above NAV and buy back when below, profiting from volatility. However, this model is an "attention game" that can unwind violently, potentially going negative and creating a downward spiral for the underlying asset if fear of selling takes hold.
  • Investor Warning: Holding these treasury companies is a bet on the team's ability to manage attention and market flows, not a direct, levered bet on the underlying crypto asset. The risk of a synchronized collapse, similar to Terra/Luna, is a significant concern.

Market Outlook: Navigating the Liquidity Surge

Santiago concludes by analyzing the retail-driven nature of the market. He argues that "tourist" capital flows predictably into legacy coins with high name recognition like Ripple (XRP), Cardano, and Doge, as these are the assets normies ask about. This retail phenomenon explains why the top 10 crypto assets change so slowly.

Finally, Santiago explains his personal shift toward holding more Bitcoin. He views it as the "ultimate meme" and the most compelling asset on a risk-adjusted basis, offering asymmetric returns with decreasing risk as it gains institutional adoption.

  • Strategic Takeaway: In a market driven by massive liquidity, the "catch-up trade" in legacy retail coins can be powerful. However, for long-term, risk-adjusted returns, Bitcoin's growing Lindy effect and institutional integration make it a core holding.

Conclusion

This episode reveals a market driven by fiscal stimulus and speculative fervor. For Crypto AI investors, the key is differentiating between short-term reflexive plays like treasury companies and long-term structural shifts, such as AI-integrated protocols and the evolving role of Bitcoin as a macro hedge.

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