Bell Curve
April 22, 2025

0xResearch Cross-Post: How Ethena is Redefining Digital Finance | Guy Young

Ethena Labs founder Guy Young discusses the meteoric rise of their yield-bearing dollar, USDe, and unveils Ethena's evolution into a platform aiming to reshape finance by merging crypto-native innovation with institutional capital.

The USDe Engine: More Than Just a Stablecoin

  • "Athena came to market around just over a year ago now with our first product which was USD... we scaled it to just over $6 billion dollars in the first year since we were live which was the fastest growing dollar asset that we've seen in the space."
  • "SUSD produced roughly 19% annualized in 2024 on multi-billion dollars of capital and so the interesting thing of that is what else can you start to build on top of an asset that has like a structurally higher return."
  • Ethena’s USDe exploded onto the scene, becoming crypto’s fastest-growing dollar asset by tokenizing the basis trade, hitting over $6B in supply within a year.
  • The core appeal lies in its native yield (around 19% annualized in early 2024), derived from capturing funding rates on perpetual futures hedges against staked ETH collateral (though LST backing is now minimal, <10%).
  • This high-yield dollar serves as a foundation, attracting significant DeFi integration (Pendle, Morpho) and positioning Ethena uniquely at the nexus of money creation, exchange flow, and ecosystem building.

Building the Ethena Ecosystem: Converge, Ethereal & USDTB

  • "Athena I think is sort of moving now from an issuer of a single product into something that's trying to be a bit more like a platform where we can start to take that core product and innovate on it further."
  • Ethena is expanding beyond USDe, launching Converge, an L2 (initially Arbitrum stack) built with Securitize (BlackRock's tokenization partner) specifically designed to bridge DeFi and TradFi institutional capital.
  • Ethereal is a new perpetuals exchange leveraging Ethena’s significant hedging flow to bootstrap liquidity, using the yield-bearing USDe as native collateral – a potent combination of crypto's killer apps (yield + perps).
  • USDTB, a T-bill-backed stablecoin, serves Ethena internally (allowing yield stacking via DeFi lending) and strengthens exchange partnerships, but isn't intended to compete directly with USDT/USDC.

The Institutional Gambit: Bridging DeFi and TradFi

  • "The inflows of institutional capital into the space is the single most important narrative of this entire cycle... if you aren't thinking about how are your products actually being tailored to face into institutional flows of capital I think you're just going to get left for dead."
  • "We have this product called IUSD which is coming to market... wrapping it [USDe] up in a compliant format... we believe that like the demand for this type of product in TradFi specifically is not like 5 billion dollars it's like north of 100 if you can do it properly."
  • Ethena views institutional adoption as the defining trend. Converge, built with Securitize, is the purpose-built venue for this, aiming to bring tokenized real-world assets (starting with T-bills, potentially equities, private credit) into the DeFi ecosystem.
  • IUSD, a permissioned, compliant version of USDe, is key to unlocking TradFi demand, estimated at $100B+. It allows TradFi to access USDe’s yield and enables compliant versions of DeFi primitives (like fixed-rate products via Pendle) on Converge.
  • This strategy aims to export crypto's high-yield potential to TradFi while importing TradFi assets into crypto infrastructure.

Key Takeaways:

  • Ethena is aggressively positioning itself not just as a stablecoin issuer, but as a foundational financial infrastructure layer connecting the crypto-native and traditional financial worlds. The focus is squarely on leveraging USDe's unique yield properties to capture the incoming wave of institutional capital.
  • Institutional Focus is Paramount: Ethena bets its future on bridging TradFi and DeFi, tailoring products (IUSD) and infrastructure (Converge) for institutional flows, seeing it as the primary growth vector.
  • Platform Over Product: Ethena is strategically expanding beyond USDe, building an ecosystem (Converge L2, Ethereal perp DEX) to create network effects and new use cases around its core yield-bearing dollar.
  • Growth Now, Value Capture Later: Ethena prioritizes scaling USDe (targeting $20-50B+) and broad distribution (exchanges, TradFi, apps) over immediate fee extraction for token holders, reinvesting heavily for long-term dominance.

For further insights and detailed discussions, watch the full podcast: Link

Okay, here are the detailed, narrative-driven show notes for the 0xResearch podcast episode with Guy Young of Ethena Labs, tailored for Crypto AI investors and researchers.

Show Notes: Ethena Labs - Bridging DeFi Yield with Institutional Capital

Episode: 0xResearch Cross-Post: How Ethena is Redefining Digital Finance | Guy Young

1️⃣ Episode Introduction

This episode unpacks Ethena Labs' strategic expansion beyond its high-yield USDe dollar, revealing plans to build foundational infrastructure like Converge and Ethereal aimed squarely at capturing institutional capital flows into the crypto space.

2️⃣ Structured and Narrative Organization

Ethena's Journey and USDe's Rise

  • Guy Young, Founder of Ethena Labs, outlines the rapid growth of their first product, USDe. Launched just over a year ago and inspired by Arthur Hayes' "Dust on Crust" blog post, USDe tokenizes the crypto basis trade.
  • Basis Trade: This involves holding a spot crypto asset (like ETH) while simultaneously shorting its corresponding perpetual future. The yield comes from the funding rate paid by longs to shorts in the futures market.
  • USDe scaled to over $6 billion within its first year, becoming the fastest-growing dollar asset in crypto history, driven largely by its significant yield generation (averaging ~19% annualized in 2024).
  • This high yield spurred DeFi innovation, with protocols like Pendle and Morpho building applications leveraging USDe's return profile.

Ethena's Platform Vision: Money, Exchange, Ecosystem

  • Ethena is evolving from a single-product issuer into a platform, targeting what Guy identifies as the three $50 billion+ opportunities in crypto: creating money (stablecoins), exchanges, and foundational chains/ecosystems (like Solana/Ethereum).
  • Guy emphasizes Ethena's unique position at the nexus of these three areas. By issuing USDe (money), Ethena inherently controls significant flow in perpetual futures markets (exchange infrastructure) and is now building its own ecosystem (Converge).
  • This leads to new initiatives: Ethereal (an exchange) and Converge (a Layer 1/Layer 2 solution focused on institutional integration).

Converge: Bridging DeFi and TradFi

  • Converge represents Ethena's major push to integrate institutional capital. It's being built in partnership with Securitize, BlackRock's chosen tokenization partner for their BUIDL fund.
  • TradFi: Traditional Finance, referring to the established financial system outside of crypto.
  • The core thesis, as Guy puts it, is that institutional inflow is the "single most important narrative of this entire cycle." He argues projects not tailoring products for this will struggle: "if you aren't thinking about how are your products actually being tailored to face into institutional flows of capital I think you're just going to get left for dead actually."
  • Converge will initially use the Arbitrum tech stack with customizations for performance. Validators won't create a fully permissioned chain but will act as a safety mechanism, primarily controlling bridging functions (via LayerZero's DVN) to throttle flows in emergencies, providing comfort to institutions.

Asset Strategy on Converge

  • While native USDe minting will be possible on Converge, Guy notes that for a dollar issuer, the specific minting location is less critical than delivering the asset where demand exists (Ethereum, Solana, Converge, etc.).
  • The key asset for Converge will be IUSD: a compliant, permissioned version of USDe designed specifically for TradFi entities. This allows institutions to access USDe's yield via familiar fiat on-ramps and KYC'd structures.
  • Guy believes the TradFi demand for a compliant, high-yield dollar product like IUSD is potentially "north of $100 billion," far exceeding current DeFi scale. The goal is to bring established DeFi primitives (like fixed-rate products via Pendle) to TradFi using IUSD on Converge.

USDe Scaling and Collateral Strategy

  • Guy clarifies that USDe's growth constraint isn't demand, but the supply-side capacity of the crypto derivatives market. Ethena typically targets holding positions equivalent to 20-25% of total crypto derivatives Open Interest (OI).
  • Open Interest (OI): The total number of outstanding derivative contracts (like futures or options) that have not been settled. Higher OI generally indicates more market activity and liquidity.
  • He notes derivatives OI often grows faster than underlying asset prices (e.g., BTC OI tripled as price doubled from $50k-$100k), suggesting USDe's potential scale could significantly exceed current levels in favorable market conditions.
  • Ethena has significantly reduced its reliance on staked ETH (LSTs) as collateral, moving from ~80% initially to <10% now. Guy's perspective shifted: "the return that you're making from staking ETH does not appropriately compensate you for the duration and liquidity risk." The focus is now on maximum safety and simplicity over marginal yield gains from riskier collateral.
  • LSTs (Liquid Staking Tokens): Tokens like stETH that represent staked Ether, allowing users to retain liquidity while earning staking rewards.

Navigating Market Volatility

  • An interesting, perhaps counter-intuitive, aspect of Ethena's design emerged during market downturns. When liquidation cascades occur and perpetual futures (perps) dislocate significantly below spot prices, Ethena benefits.
  • Perps (Perpetual Futures): Futures contracts with no expiry date, designed to track the price of the underlying asset closely via a funding rate mechanism.
  • Because Ethena is short the perps as part of its hedge, a sharp downward dislocation means its short positions become highly profitable, allowing Ethena to capture unexpected revenue during market chaos.

Introducing USDTB: A Strategic Tool

  • Ethena launched USDTB, a stablecoin backed by US Treasury Bills (T-bills).
  • T-bills (Treasury Bills): Short-term debt securities issued by the U.S. government, considered very low-risk.
  • USDTB serves multiple purposes:
    • Provides a simpler, T-bill-backed offering for distribution partners like centralized exchanges (CEXs), strengthening relationships.
    • Acts as an internal tool for Ethena, allowing it to capture T-bill yield and potentially lend USDTB into DeFi protocols like Aave, "double dipping" on yield (T-bill yield + DeFi lending rate).
    • Helps manage USDe backing liquidity without leaking value to competitors like Tether or Circle.
  • Guy is clear USDTB is not intended to compete head-on with Tether (USDT) or Circle (USDC). He believes the network effects of established stablecoins are too strong for new "plain vanilla" entrants. Ethena's edge remains its unique yield proposition with USDe. "I'm incredibly bearish on like their ability to actually eat into market share from tether and circle."

Ethereal Exchange: Leveraging USDe

  • Ethereal is a new decentralized perpetuals exchange being built (by the ex-Synthetix team) leveraging USDe.
  • The motivation draws partly from Terra's (otherwise flawed) success in fostering an ecosystem around its stablecoin. Ethereal aims to be a natural sink for USDe demand.
  • Ethena can help bootstrap Ethereal's liquidity using its significant hedging flows from USDe backing.
  • The core product concept combines crypto's two "killer products": a yield-bearing dollar (USDe as collateral, generating ~15-20%) and perpetuals trading, enhancing capital efficiency for traders.

Building the Converge Ecosystem

  • Converge aims to host various DeFi applications tailored for institutional use cases and leveraging USDe/IUSD:
    • Lending: Aave Horizon (institutional pools) and Morpho will launch, enabling leverage on USDe/IUSD and potentially loans against tokenized real-world assets (RWAs).
    • Insurance/Reinsurance: Projects collateralizing real-world reinsurance policies (paying 10-12%) with USDe, stacking uncorrelated yields.
    • Fixed Income/Securitization: Pendle integration for fixed-rate USDe/IUSD products. Guy also envisions more complex securitization, slicing USDe into different risk tranches (AAA to equity) similar to traditional mortgage-backed securities.
    • Securitization: The process of pooling financial assets and transforming them into tradable securities, often divided into different risk/return profiles (tranches).
    • Undercollateralized Lending: Maple Finance is building an institutional product. USDe's embedded yield could bridge the gap between borrower willingness-to-pay (e.g., 10-12%) and lender required returns (e.g., 15-20%), potentially reviving the crypto credit market by covering the cost of capital difference.

Addressing Systemic Risk and Design Choices

  • Regarding concerns about adding complexity and risk (e.g., leverage, undercollateralized lending), Guy argues for responsible experimentation. He believes DeFi has been overly cautious post-2022, hindering innovation. The focus should be on transparency and ensuring the core asset (USDe) remains robust, while allowing users to take calculated risks in permissionless markets.
  • On the issue of DeFi protocols hardcoding USDe's price to $1.00: Guy suggests a nuanced approach. Hardcoding prevents unfair liquidations from temporary oracle manipulations or flash crashes. However, a mechanism (like a multisig) should exist to intervene and adjust the price if a genuine de-pegging or insolvency event occurs, preventing protocol drains.
  • Oracle: A service that provides external data (like asset prices) to smart contracts on a blockchain.

Competitive Landscape and Strategic Focus

  • While competitors might explore more complex designs (like tranching yield sources), Ethena prioritizes simplicity for its core USDe product. Guy believes this is crucial for securing distribution through major partners (CEXs, TradFi institutions, platforms like Telegram) who value clarity and ease of understanding over marginal complexity. "Simplicity and telling a better an easier story to distribution partners... that's kind of the goal that we're after."

Future Outlook and Key Risks

  • The biggest risk Guy sees is general market dynamics – Ethena's growth is reflexive to crypto market cycles and interest rate environments. Periods of low yield or market downturns can slow growth, though these periods are used to build infrastructure for the next upswing.
  • Regarding the Ethena token (ENA) fee switch: Guy advocates prioritizing long-term growth and network effects over immediate revenue distribution to token holders. He stresses Ethena is very early and reinvesting revenue into integrations (Binance, Robinhood, TradFi, Telegram) is currently more valuable. Crucially, he confirms Ethena has committed never to divert protocol revenue to a separate equity company, ensuring alignment with token holders.
  • Near-term Focus (3-6 months): Launching the institutional IUSD product and shipping Converge to begin interfacing with TradFi capital pools. Guy sees stablecoins and tokenized assets as the primary areas of TradFi interest in crypto, positioning Ethena well.

7️⃣ Reflective and Strategic Conclusion

Ethena is strategically pivoting to bridge DeFi's yield generation with institutional capital via its Converge platform and compliant IUSD product. Crypto AI investors and researchers should monitor Converge's development as critical infrastructure potentially enabling new capital flows and financial primitives relevant to decentralized AI markets.

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